As advertised Mozilla Firefox

I just want to talk about some examples of the power of community in PR products that this community is like. And as the object here is to act Mozilla Firefox, which I always use as the main browser (though for some problems also with Chrome and Opera).

For example, you know that Mozilla is very active in the market of television advertising? No? Then look at the site of Firefox Flicks, where you can download any of the dozens of commercials, or just view it, share it with your friends, or paste to your blog. Some of these clips are real works of video art. Just keep in mind You need Quick Time!

Well, what do you say about the unique phenomenon of Spread Firefox - community with five years' seniority? Tens of thousands of users' browser to interact, think up new ideas and campaigns, designs badge or banner ads, organize events, and everything is no longer simply in order to help the spread of a single browser, but simply from a sense of belonging to something greater. Incidentally, the site is known to be on Drupal.

And yet - the community in 2004, placed in the New Yourk Times two huge banner on the whole page! Have not you heard, placed there still probably have not:)

That "alien circles on the field in Oregon, USA, and the balloon, and huge pictures on the pavement:)

It plague the project "Operation Firefox» offers its "agents" to place banners and pictures of Firefox in the most visible places - on the tanks, walls of buildings, trains, etc.

And in June last year, Firefox has been downloaded about 8 million times per day and got out of this in the Guinness book.

Mention is perhaps the Mozilla 24 - joint event to be held in different countries in one and the same day. But I do not find mention of it since 2007.

Why do people spread Fayrfoks absolutely free and clear of enthusiasm? Perhaps because it turned into a kind of cult ideology. And people have always liked these things. Everyone enjoyed the product because of its own reasons, for example, for me it is just a program. But if you can not find the way to the heart and human feelings - you can see for yourself what this means. Makes one think, does not it?